Steelers coach Mike Tomlin addresses Pickens' eye black message during game

Alex Parker

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NFL reviewing Steelers' George Pickens for explicit eye black message

Why it matters: George Pickens, wide receiver for the Pittsburgh Steelers, is under review by the NFL for wearing an explicit message on his eye black during a game against the Dallas Cowboys.

  • The league prohibits players from displaying personal messages without prior approval.

What's new: Pickens wrote "Open F---ing Always" in silver on his eye black, which has drawn attention and potential disciplinary action from the NFL.

Yes, but: Steelers coach Mike Tomlin claimed to be unaware of Pickens' message and expressed no issue with his effort during the game.

What to watch: The NFL's decision regarding any potential fine or punishment for Pickens' eye black message will be disclosed in the league's game-day accountability report.

  • Previous incidents involving personal messages have resulted in fines for players, including members of the Steelers.

  • In 2015, Steelers defensive lineman Cam Heyward was fined for writing "Iron Head" on his eye black as a tribute to his late father.

  • Running back DeAngelo Williams was fined for wearing eye black that read "Find the Cure" to honor his family members lost to breast cancer.

  • Steelers defensive back William Gay was fined for wearing purple cleats to support domestic violence awareness.

The bottom line: The NFL takes violations of its uniform policy seriously and has a history of enforcing fines for players who display personal messages on game day.

  • Pickens' case will test how the league handles explicit language on eye black.
  • It remains to be seen what specific actions the NFL will take in response to this incident.