Seahawks hire Fleury as OC, replacing Kubiak, focusing on offensive continuity
The Seattle Seahawks have hired Brian Fleury as their new offensive coordinator, signaling a commitment to maintaining continuity in their offensive strategy.
Why it matters: This decision comes at a critical juncture for the Seahawks as they look to optimize their offense under Sam Darnold, who is eager for consistency in the system.
- With Fleury's arrival, the Seahawks aim to build on their successful run game and play-action schemes that characterized their previous offensive approach.
- Continuity will be essential for Darnold, who has faced challenges adapting to various systems throughout his career.
What’s new: Fleury joins Seattle after spending seven seasons with the San Francisco 49ers, where he developed a reputation for enhancing tight end performance and managing the run game.
- As the former tight ends coach and run game coordinator, Fleury is expected to leverage his experience to enhance the Seahawks' rushing attack, which was already among the league's best during Klint Kubiak's tenure.
- Last season, Seattle ranked first in designed rush rate and second in plays run from under center.
Yes, but: Despite his strong background, Fleury lacks formal play-calling experience, raising questions about how quickly he can adapt to his new role.
- Head Coach Mike Macdonald downplayed concerns about Fleury’s lack of experience, noting that “play-calling experience is a bit overrated.”
- Macdonald expressed confidence that Fleury would quickly find his footing and effectively implement his vision for the offense.
What to watch: The Seahawks are finalizing their offensive staff, with key positions still open, including quarterbacks coach.
- Andrew Janocko, the prior quarterbacks coach, has departed to join Kubiak with the Raiders, leaving an opportunity for Fleury to influence the selection of his support staff.
- Justin Outten has been promoted to run game coordinator, while Thomas Hammock has been brought onboard as the running backs coach/senior offensive assistant.
The big picture: The Seahawks’ strategic decisions reflect a broader trend in the NFL toward hiring coordinators with strong backgrounds in specific areas, such as the run game.
- Fleury’s defensive knowledge could provide valuable insights into diagnosing opposing defenses, potentially enhancing the effectiveness of the Seahawks' offensive schemes.
- His philosophy emphasizes speed and aggression, suggesting a shift towards a more dynamic style of play that aligns well with the current NFL landscape.
The bottom line: As Brian Fleury steps into his new role, his ability to translate his extensive experience into effective offensive strategies will be crucial for the Seahawks as they aim to compete in a challenging NFC West landscape.
